Every year, more than 100,000,000 animal individuals are killed for their furs, having lived out a terrible existence in horrible conditions.⁣ Fur is obvious violence and murder and needs to be banned immediately!

Animal Testing needs to stop immediately! Millions of animals experience hell every single day inside laboratories. They’re mutilated, force-fed drugs, burned, drowned, and tormented in other unspeakable ways before ultimately being killed.

"Say what? What's not vegan about tattoos?" you ask? And it's a perfectly legitimate question. Here you can learn everything about animal-free tattoos.

Dairy; still the biggest lie on an ethical and nutritional level. But why do people still believe that dairy is essential, nutritious, and necessary for us humans, and harmless for animals?

Roses are red, violets are blue, do animals get killed, because of You?

Due to the fact that there is still a big misunderstanding regarding the meaning and mission of animal welfare, protection, rights and liberation, it is a matter of great concern to me to clarify this openly and honestly from an animal rights perspective.

Wool is advertised and marketed as “sustainable, natural and harmless to animals”, when it is animal abuse, cruelty and murder. Read all about the dirty wool industry.

Aside from the general lack of information on human health and the environmental impact, we know even less about what damage non-vegan hygiene products do to animals. 

Firework may traditionally stand for happiness and new beginnings yet they are very scary, dangerous and deadly to non-human animals, living in the wild or with us at home. 

… “another year over, …” heading down the same old, unchanged, and undiscerning road again. Another 2.7 trillion innocent animals got murdered against their will in the past 365 days for human pleasures and convenience. We simply do not learn.

The down industry tries to sell their product of cruelty as a product of quality, exquisiteness, and luxury, and people are buying it. Here is written the truth of where down comes from and what pain and suffering it causes to its victims …

Fear. Everyone is afraid of something. It is a natural indicator, a powerful and primitive human emotion, and a basic sense of reliance for survival. It is also used against us to manipulate us doing horrendous things to animals.

Leather is the skin of another once lively sentient individual. Leather, just like fur, stands for cruelty and violence, and it does not stand for a quality product. Read all about it.

We are stuck in a vicious circle caused by the same patterns of behavior that prevent us from seeing clearly because we are too busy dealing with the consequences instead of understanding, recognizing, and dealing with the real cause of the problem.

To see the world as it really is is hard, and it takes a lot of self-reflection, acceptance, and a strong will. I encourage you to get let go of old patterns in order to reprogram yourself to reflect, accept, and change.

What makes you your true, highest, and ideal self, and connects you with others including animals? What makes you understand who animals are and how they want to be and deserve to be treated? It is already in you, you just have to face it, be aware of it, understand, and act.

This blog post is written to give you, the vegan and animal activist, the strength and courage to stand strong and to be disliked because it is the morally right thing to do - and I will explain to you why.

Since when has the murder of an innocent individual with the will to live been a question of finding a balanced humane middle way? When killing itself is wrong? Animal rights, justice, and liberation is therefore obviously a black and white topic. 

In this blog post, I am going through why adoption is the only right choice, what shopping non-human animals does to the living individuals and their descendants.

We all are born into a culture with common traditions that are supposed to keep communities together and form stronger bonds. Traditions can be something very beautiful if not used at the expense of others.